I took a look at your website and I was wondering how your business will make money. I suppose you will add advertisements? Did you also think about other ways to generate income?

Regarding the funding you need, how much funding do you need for programming and marketing? What will be the terms for the funding? Do you expect loans, participation's or maybe not direct funds, but people that can help you in exchange for something?

Another option to generate income with your website maybe offering stores to automatically update their prices. If they supply the prices for their product the website will also be up to date and include all promotions. Of course they would only be willing to pay for this when your site becomes more popular. I saw this way of generating income in another price comparison website and it seems to work for them. Advertising is another obvious way to generate income of course. These days it's not possible the fund a site on only the possible future value.

I think it's a lot to spend several hundreds of thousands in a website per year, without knowing it will ever be successful. Personally I don't think I would ever use a website like yours, because it would cost me to much time to visit all different stores for my groceries. I'm sure there will be people interested in this, but the question is how many? I think you should think in ways to run your website cheaper. You may look into hiring your employees offshore. I have a friend in India with a IT company there, probably I can arrange a programmer for you for the discounted rate of 400-500 USD per month. The marketing person you may be able to hire from SupportSave Solutions, at about 900 USD per month. In this way you may be able to work with a lower capital.

The main question remains, what will possible investors get in return for investing money or time in your company?

<blockquote><cite>Posted By: yatchanafm.com</cite>My name is A. Bamba living in Amsterdam, I am the chairman of a small radio(www.yatchanafm.com) and we want to promote the free speech radio in Africa by creating a platform where small local radio who do not have the skill or the possibility to broadcast outside their villages or regions. Each local radio will broadcast once a week on our website. For example like YouTube. The local radios will have a membership card and the will pay a amount a year to our organization (yatchanafm.com). with this money we will hire a good programmer and a director of marketing. I am not a Nelson Mandela , Ghandi of Desmond Tutu but I see how the communication is very important now and day. And how the free communication can help Africa. The population of Africa needs to be help not only giving money to the African but starting some projects that can help them to take their own responsibility. We will help the local radio by giving them training about the new multimedia, help them building a business plan. To realize this we need some help to built up in Ivory Coast a radio station . we need some microphones, digital mixer, digital teleporter(Field reporter Communications unit) broadcasting software. We appreciate all kinds of help and we are also ready to give more information about our projects.
With regards,
A.Bamba
www.yatchanafm.com
info@yatchanafm.com</blockquote>

In this case I think you are looking for donations. In that case "Charity Projects" sections would be more appropriate for this topic.

If I understand correctly you want to broadcast radio over the internet targeting Africa. That raises the question if the target audience has sufficient access to high speed Internet access, to make your project a success. Personally, I don't know much about radio. I do know about Internet programming though and I have access to good low cost programmers in Peru. If you can receive funding and equipment I maybe able to help you out with the programming.